This is a really great post from Matt over at Birchtree. I really agree with him here, trying not to bring others down and try your best to add something more positive to the conversation is good advice.
But where I really get behind it is this quote:
First off, beefy content (should make this a tag on this site…) takes longer to make, likely won’t get any more traffic than your small stuff, and isn’t even what a lot of your potential audience wants. Sure, we all like a good longform article sometimes, but most people want smaller pieces of information they can consume quickly so they can get on with their lives.
It’s the thing I do here on my blog, smaller more digestible posts that you can read and get on with your life with.